Taking your first show to the Edinburgh Fringe but not sure where to start? Join Ben Welch (House of Life) and Joe Leather (Wasteman) as they take you through everything they've learnt about producing at Edinburgh Fringe.
This 1-hour seminar will cover:
Venue bids and how to get a slot
Knowing how to budget (and how to stick to it)
Raising investment
How to market and do I really need to flyer?
PR - do I need it?
Performances and how to survive the month!
Looking beyond Edinburgh…
There will then be a short break, and up to 30 minutes for questions!
About our hosts...
Ben Welch
Ben Welch trained at BAFTA award winning Television Workshop in Nottingham and set up Sheep Soup Productions in 2013 alongside fellow alumni Nic Harvey. Sheep Soup create non-traditional music theatre shows that often cross over forms through gig, cabaret and theatre. Shows have included Mrs Green (***** Metro), The Leftovers and Hoarding which was developed both at NT Studios and in Toronto with Come From Away originating producer Michael Rubinoff.
Ben's work as an actor has included Call Me Vicky (Offie Nominated for Best Supporting Actor) Mythic (Off West End), Jack Rooke's Happy Hour (Soho Theatre) and Channel 4's Big Boys.
Ben is also director of Hockley Hustle Music Festival in Nottingham, has produced numerous music videos with artists including Louis Theroux ft Amelia Dimoldenberg (Jiggle Jiggle), Jessie Buckley + Two Door Cinema Club. Ben is a dad of two down in Margate!
Joe Leather
Joe is currently Production Associate for Rodeo Productions where he has worked on &Juliet, Come Alive! The Greatest Showman Circus Spectacular and Indigo at the Leicester Curve, as well as providing Creative Coaching for Squid Game: The Experience and Netflix.
Joe has taken two shows to Edinburgh; The Lost Musical Works of Willy Shakes in 2019 and Wasteman in 2023. Wasteman won an Offie Award, was optioned for treatment by Hat Trick Productions and recently ran at the Soho Theatre.
Originally, Joe studied Law at Durham University and Musical Theatre at the Royal Academy of Music. They have performed in shows including Jersey Boys, Oklahoma! and Punchdrunk’s Sleep No More, and on screen for Britain’s Got Talent and The Last Leg. They are an Offie Award-winning writer and drag artist who provided lyrics and script for Queenz: The Show With Balls, Comedy Gold and Queenz: Drag Me to the Disco!
Joe was previously supported at Rodeo by the Stage One Placement Scheme.
"Our children live in the most deprived ward in London and their parents cannot afford to pay for the classes and activities many more privileged children enjoy after school and at the weekends. A free-to-access youth group run by a local theatre in a professional setting is an incredible opportunity."
Local school teacher
